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Then, when I do sell a premium product, they are ready and willing to pay for it. It's a way for people to discover and build trust with me. It seems counterintuitive, but here's why it works: Every piece of value-rich content I put out in the world acts as a magnet to draw people in, through the power of a Google or YouTube search. That's why I have a blog, YouTube channel and podcast.

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My entire business is built around giving the best free educational content, even when I could charge for it. Give people a free sample of what you can offer.Ī core belief of mine is that givers prosper. Selling digital products provided a passive income stream and allowed me to make far more money in a day - while putting in less time - than I did working as a freelancer. The turning point for me was when I got the idea to turn my knowledge of audio mixing and recording into an online course. But this can be a problem because there are only so many hours in a day to take on clients, and there is always a limit to how much you can charge in your industry. When you're offering a service, there are two main dials you can turn to make more money: getting more clients and raising your rates. If you're an aspiring entrepreneur, here are my top three tips to help skyrocket your earnings: 1. My original dream to be a musician has been replaced by what I'm doing now: Helping people live a more lucrative, flexible and meaningful life. Starting my online side hustle - then committing to it full-time - changed my life.

The goal is to help them grow an online business while working fewer hours. Right now, roughly 2,800 business owners are using my coaching products. Over the last six months, I've generated $120,000 per month in passive income from an online course called the Automatic Income Academy, my Six-Figure Coaching Community, a high-level business coaching program called The Epic Mastermind, and affiliate commissions from a company called Kajabi.

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My second business, which teaches people how to monetize their knowledge and passions like I did, launched in 2018. And in 2021, after stepping away from producing day-to-day content, The Recording Revolution brought in about $40,000 per month. Prices range from $67 to $397.įrom October 2018 to September 2019, I brought in $1 million in sales. Today, I sell dozens of online courses and members-only online communities through The Recording Revolution. I started scaling back on my freelance production business in 2012. I had about 500 subscribers by the time I sold my first online course. To attract subscribers, I offered a free eBook. People recommended starting an email list to market my courses.

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I used a screen recording software called Screenflow to capture my computer screen and my voice as I demonstrated how Pro Tools worked.īefore recording, I wrote a basic outline of what parts of the software I wanted to share and in what order, then spent three to four hours recording and editing the content. In April 2010, I created and sold my first online course, which taught customers how to use the popular recording software Pro Tools for $45. I also bring in $120,000 per month in gross sales through my online coaching business, which teaches clients exactly what I did to make The Recording Revolution a success.Īt 38, I've achieved something incredible: Between my two businesses, I work only five hours per week now, and I get to spend the rest of my time with my family. The Recording Revolution alone grosses $40,000 per month. But fast forward to 2022, and I'm making more money from my online businesses than I ever did as a producer. It took me some time to learn how to turn it into a profitable business. I figured that having an online presence would help me land more production clients. So later that year, I decided to start a music blog - The Recording Revolution - out of desperation to make more money. That's when the financial pressures really started to kick in. On top of our freelance income, we lived off our savings and food stamps. I made between $800 and $1,000 per month, while my wife earned between $500 and $1,000 per month as a photographer. We still struggled to make ends meet, though.